Red Bull Radiografías
Radiografías Red Bull is a series of documentaries that delve into the history and rhythmic techniques of international Batalla de los Gallos champions. In each film, the story of these individuals is recounted in detail, exploring their origins, distinctive MC characteristics, and the journey that led them to stand out and win the international final. For the project, we handled the editing, sound mixing, key visual, and animation, ensuring the coherence and quality of the entire production.
Key Visuals
We worked on developing a key visual that, while respecting the iconic colors associated with Red Bull, introduces a completely new perspective in terms of visualization and system. This design is intended to be used in the creation of documentaries that will portray the upcoming champions in the successive years. During this creative process, we have conceived various pieces that form an integral and harmonious whole. Among them are elements such as lowers, donuts, frames, transitions, and title cards, all designed under a single and coherent visual identity. This unified approach not only ensures aesthetic consistency but also guarantees the versatility and adaptability of the pieces in different contexts and platforms.
The challenge of capturing rhythm in visuals
Taking on the project, we encountered a captivating challenge: conveying the rhythmic theory, hard data, and key information of the MC in a dynamic and engaging manner. The task extended beyond merely presenting this information clearly; it required maintaining the viewer's interest throughout the entire documentary through visual engagement.
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Handful design.
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Email: hello@mooco.studio
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